Melania Trump’s MELANIA Token: $100M Early Profits Spark Manipulation Concerns

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By Maxwell Reed

The emergence of digital assets linked to political figures continues to stir discussion, and the MELANIA token, associated with First Lady Melania Trump, is a prime example. Reports have surfaced indicating that a handful of digital wallets accrued profits nearing $100 million within minutes of the token’s informal introduction, raising significant questions about potential market manipulation within the niche of politically-themed cryptocurrencies.

Details of the Token Launch

Blockchain data, as reviewed by the Financial Times, pointed to a noteworthy pattern: roughly two dozen wallets secured MELANIA tokens valued at $2.6 million merely three minutes after Mrs. Trump announced the coin on Truth Social on January 19th. This rapid acquisition occurred just before the token’s price escalated, enabling a majority of these early investors to quickly liquidate their holdings. A significant 81% of these profits were reportedly realized within a twelve-hour window.

This situation contrasts with the TRUMP token, launched two days prior, which purportedly did not exhibit similar preliminary activity. The MELANIA token’s introduction appeared to be leveraged for swift financial gain. Offering little beyond branding and vaguely defined benefits, such as a potential dinner with Mrs. Trump, the token operated as a purely speculative asset. Its structure seemingly allowed it to circumvent federal securities regulations, thereby placing such trading activities beyond the typical reach of insider trading laws.

Connections have been suggested between some wallets involved in this early accumulation and Hayden Davis, a crypto entrepreneur from Texas who has been associated with other controversial digital currency projects. While Mr. Davis has denied involvement in profiting from the MELANIA token, blockchain analysis by the Financial Times reportedly traced links between his enterprises and these early transactions.

MKT World LLC, a Delaware-registered entity previously used by Mrs. Trump, is understood to be behind the MELANIA token. This group is said to have generated over $64 million from initial sales and transaction fees, in addition to the nearly $100 million garnered by the early traders. However, official statements regarding the token’s management, revenue distribution, or any personal financial gains for Mrs. Trump have not been forthcoming.

Market Reaction and Ethical Questions

The debut of MELANIA sparked intense trading activity. In the initial 24 hours, the volume for perpetual futures contracts on both MELANIA and TRUMP tokens reportedly surpassed $50 billion. The MELANIA token alone witnessed a 56% increase in open interest within 90 minutes, placing considerable strain on the Solana blockchain and causing service disruptions for platforms like Coinbase and Phantom. This initial excitement, however, was fleeting. Wallets believed to be associated with the token’s developers eventually divested more than 31 million tokens. This sell-off precipitated a sharp decline in MELANIA’s price, falling from a peak of $13 to $0.38, before stabilizing around $0.32.

This is not the first time Mrs. Trump has been linked to contentious cryptocurrency ventures. Previous initiatives associated with her name include a debated NFT auction and an ambiguously structured charitable blockchain initiative.

Ethical concerns regarding such projects are growing. Tim Massad, a former chairman of the Commodity Futures Trading Commission (CFTC), has criticized the combination of political branding with cryptocurrency speculation, describing it as a misuse of public influence. Furthermore, the token’s protracted unlocking schedule—with 3% released in February, followed by monthly distributions of 2.25%—leaves unresolved questions about the long-term objectives and the ultimate beneficiaries of this venture.

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