A prominent firm, known for its substantial Bitcoin treasury, has once again demonstrated its commitment to the digital asset by making another large-scale investment, further bolstering its already significant cryptocurrency holdings. This move underscores an ongoing aggressive accumulation approach.
Major Bitcoin Acquisition Details
Strategy recently augmented its reserves with an additional 13,390 BTC. This significant procurement, valued at approximately $1.34 billion, was executed at an average price slightly below $100,000 per token. This transaction stands as one of the company’s most considerable single investments in Bitcoin to date.
Following this latest purchase, Strategy’s total Bitcoin holdings have expanded to 568,840 BTC. The cumulative expenditure for these digital assets now stands at around $39.41 billion. Consequently, the company’s average acquisition cost per coin has risen to $69,287, reflecting the higher prices of more recent buys.
Consistent Accumulation in 2025
This acquisition is part of a consistent pattern of Bitcoin purchases throughout 2025. For instance, just days prior to this major transaction, Strategy procured 1,895 BTC for $180.3 million, at an average of $95,167 per coin. Before that, in late April, the company added over 15,000 BTC to its coffers, paying approximately $92,737 per token. These activities coincide with Bitcoin’s primary digital asset value surpassing the $100,000 threshold.
Investment Performance and Market Scrutiny
On-chain data suggests that Strategy’s recent Bitcoin acquisitions are already yielding profits. A purchase made around May 5th reportedly saw an increase of over 9% in less than a week. Similarly, a transaction from April 28th has generated more than $177 million in unrealized gains, marking a 12.47% increase.
However, this assertive strategy is not without its detractors. Critics, such as Peter Schiff, have voiced concerns that Strategy’s escalating average cost basis could become a vulnerability if the cryptocurrency market experiences a downturn. Schiff highlighted that the company’s significant reliance on leverage could amplify potential losses should Bitcoin’s price fall below their average entry point.
Despite these concerns, Strategy’s Bitcoin reserve currently represents approximately 2.7% of the maximum 21 million BTC supply. With Bitcoin’s price hovering around $104,000, the company’s digital asset portfolio is valued at nearly $59.2 billion, indicating an approximate 50% return on its total investment.

Jason Walker, aka “Crypto Maverick,” is the energetic new member of cryptovista360.com. With a background in digital finance and a passion for blockchain, he makes complex crypto topics engaging and accessible. His mix of analysis and humor simplifies volatile market trends. Outside work, Jason explores tech, enjoys spontaneous road trips, and American cuisine. Crypto Maverick is ready to guide you through the ever-changing crypto landscape with insight and a smile.